Almost a third of Brits believe Lapland is FICTIONAL and most don’t know it covers four countries 

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Almost a third of Brits believe Lapland is a FICTIONAL place – and some people think Hogwarts is real

  • One in ten Brits say they have checked online to see if Lapland is a real place 
  • A fifth of those polled believed Lapland was a country in its own right 
  • Region of Lapland covers four countries – Sweden, Finland, Norway and Russia 

Jennifer Newton for MailOnline

Almost a third of Brits believe Lapland is a fictional place, according to a new study.

Researchers who polled 2,000 adults found many are clueless about the region, which stretches across northern Norway, Sweden and Finland and into Russia

One in 10 has even checked online to find out if it is a real location or not. While 78 per cent of those quizzed did not understand that Lapland spans four countries.

A new study by travel firm TUI has revealed that almost a third of Brits believe Lapland, pictured, is a fictional place 

A new study by travel firm TUI has revealed that almost a third of Brits believe Lapland, pictured, is a fictional place 

A new study by travel firm TUI has revealed that almost a third of Brits believe Lapland, pictured, is a fictional place 

One in 10 adults believe ‘Santa’s land’ covers just Iceland and Greenland, while a fifth think it is a country in its own right.

But Lapland isn’t the only location to cause confusion, according to the study by travel firm TUI – 32 per cent have no idea Transylvania is a real country on the map, while a further 38 per cent don’t believe in Christmas Island.

Incredibly, seven per cent of adults think Hogwarts – the school of wizardry in the famous Harry Potter novels – is a real place.




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And six per cent believe the home of Batman, Gotham City, exists.

In contrast, 26 per cent of Brits don’t know Easter Island is real, while 57 per cent are baffled about the Mumbles in Swansea Bay.

But perhaps unsurprisingly, 38 per cent of adults don’t know Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch is a village situated in Anglesey in Wales.

More than a third of adults admit their geographical knowledge is so poor they have had to check on a globe or a map to see if a place was real or not – but by doing so, one in 10 then went on to book a holiday in that location.

And one in 10 Brits were left red-faced after trying to book a holiday to somewhere that turned out to be a fictional destination.

Of those who did know that Lapland is a real place – 55 per cent said they would love to visit one day, the OnePoll study found.

A fifth of Brits think Lapland is a country in its own right. In fact the Lapland region covers four countries - Norway, Sweden, Finland and parts of Russia 

A fifth of Brits think Lapland is a country in its own right. In fact the Lapland region covers four countries - Norway, Sweden, Finland and parts of Russia 

A fifth of Brits think Lapland is a country in its own right. In fact the Lapland region covers four countries – Norway, Sweden, Finland and parts of Russia 

A spokesman for TUI, which offers day trips and breaks to Lapland, said: ‘While TUI have been sending people to Lapland for a long time you can understand why many Brits believe Lapland is a made up place, as much of the region is magical and if you haven’t visited, you might only think of it as the fictional home of Santa.

‘In reality, Lapland is a huge place spanning multiple countries, despite being very sparsely populated.

‘The study indicates many people are unsure about which places are real and which are not – and we tend to get so absorbed in fantasy worlds such as Harry Potter and Batman, it’s no wonder we can get confused about whether they exist in reality.

‘The great thing about Lapland is it’s absolutely real and the magic is truly spectacular. There is so much to do as well as visiting the main man himself; it is one of the best places to see the Northern Lights and TUI offers many activities including snowmobile rides and the scenery is incredible.’ 


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